Mobile Marketing for Local Business|Why Local Business need Mobile: Part2

Mobile Marketing for Local Business Part 2

The adoption of mobile tools is increasing year on year. A share of the web traffic could now be attributed to smart phones.

In light of these trends in the favor of mobile devices, it has actually come to be a lot more crucial for the local companies to spend into a mobile marketing approach. The method basically starts from having a mobile website or an app that is much more user easy and friendly to go to depending on the much smaller screen dimension when compared with the PC screens.

This record reviews some crucial data from study reports, trends in use of smart phones and a few case studies on leveraging mobile advertising to steer sales.
For Part 1 see http://youtu.be/kSmEUizWkkw

Part 2:
26. 98% of all cellphones have networking or browsers built into them.” – Source: Communities Dominate
27. 26% of all phones have Wi-Fi capabilities. – Source: Communities Dominate
28. 48% of phones in 2012 had Google Android OS installed. – Source: Communities Dominate
29. The most technologically advanced country in terms of mobile phones is Japan. The USA ranks 17th, while the UK ranks 10th. – Source: Communities Dominate
30. 50% of all Americans own a smart phone. – Source: Communities Dominate.
31. 25% of the world’s cell phone using population has more than one cell phone – Source:Communities Dominate.
32. The biggest cellphone company in the US is Verizon, grossing over $75 Billion in 2012 – Source:Communities Dominate.
33. Mobile advertising spending is set to make a total of more than $7 Billion in 2013. – Source:eMarketer.
34. Social networking is what 26% of all browsing time on smart phones is used for. – Source: Google Mobile Planet via Smart Insights.
35. There are 4 cell phones for every personal computer in existence. – Source: Communities Dominate.
36. People from the UK have the highest rate of tablet net surfing. – Source: comScore via SmartInsights.
37. Mobile phones are most likely to be used to surf the net during the morning, while PCs dominate working hours. Tablets are most likely to be used to surf the net at night. – Source:comScore via SmartInsights.
38. 14% of all people prefer to shop around for items via smart phone. – Source: eMarketer via SmartInsights.
39. 82% of all people have sent a text message at least once in their life. – Source: comScore via SmartInsights.
40. 1 out of every 10 people in the UK have accessed a mobile auction site on their phone. – Source:comScore via SmartInsights.
41. 86% of all mobile searches are performed while watching TV. Source: Microsoft Tag via SmartInsights.
42. Almost 30% of all people are willing to use mobile coupons in their shopping. Source: Microsoft Tag via smartInsights.
43. Americans spend about 3 hours per day on their mobile phone – 2.7 of which are used to socialize. – Source: Microsoft Tag via SmartInsights.
44. Over 1/3 of all Facebook users have used Facebook mobile to log in. Source: Microsoft Tag via SmartInsights.
45. Half of all Twitter users use the mobile app to tweet. Source: Microsoft Tag via SmartInsights.
46. Love YouTube? 200 million mobile video viewers love it, too. Or at least, that’s how many views. Source: Communities Dominate.
47. The most likely person to socialize on a mobile phone is a woman between the ages of 35 and 54. Source: Microsoft Tag via SmartInsights.
48. Adults spend more time on mobile media than they do on magazines and newspapers combined. Source: AnchorMobile
49. 46% of all customers will NOT return to a mobile site that has errors on its display. Source:AnchorMobile
50. 8 trillion texts will be sent this year alone. Source: AnchorMobile

 

There are 4 cellphones for every personal computer in existence

For facts 50-75 see http://youtu.be/L-oHhAbG2tQ

http://ausmobile.net.au/
https://www.facebook.com/MobileWebsitesAustralia

Mobile Marketing for Local Business | Why Local Business needs Mobile Part 1

Mobile Marketing for Australian Local Business Part 1

The adoption of smart phones is multiplying year on year. A share of the web website traffic can now be associated to smart phones.

Keeping in view these styles in the favor of mobile devices, it has come to be a lot more crucial for the enterprises to spend into a mobile advertising and marketing . The strategy generally starts from having a mobile site or an app that is far more user simple and friendly to use depending on the much smaller display dimension when compared with the computer system screens.

This report goes over some essential stats from study records, fads in usage of mobile tools and a few case studies on leveraging mobile advertising and marketing to drive sales.

Here are the first 25 Facts
1. 89% of all smartphone users use theirs consistently throughout the day. Source: Anson Alex
2. 9 out of every 10 smart phone owners use their phones every single day. Anson Alex
3. iPhone users download the most apps out of any OS group. Source: Anson Alex
4. Android users download approximately 36 apps per month. Source: Anson Alex
5. There are more Android users are below the age of 34 than iPhone users. Source: Anson Alex
6. 4 out 5 people have a cellphone worldwide. Source: Anson Alex
7. The majority of people from the ages between 18-to-34 have smartphones. Source: Anson Alex
8. Both Android and Windows 7 Phone operating systems are expected to overcome Apple’s iOS operating system by 2016. Source: Gartner & Digital Trend.
9. 13% of all internet traffic is received from a mobile phone. Source: Forbes
10. As of 2013, approximate 4.3 billion people will own a cellphone. Source: Communities Dominate
11. The mobile phone industry is worth $1.45 trillion. Source: Communities Dominate.
12. Mobile web traffic is very hot — it increased 27% in 2012 alone. Source: Google Mobile Planet via SmartInsights
13. 70% of all mobile searches result in action (buying, calling) within one hour. Source: AnchorMobile
14. About ½ of all local searches are done via mobile phone. Source: Microsoft Tag via SmartInsights.
15. The use of search engines via mobile devices has grown over 500% since the year 2011. Source: Communities Dominate.
16. Mobile coupons get 10 times the redemption rate of a traditional clip-out coupon. Source: AnchorMobile.
17. The average text message is answered within 90 seconds of being sent out. Source: AnchorMobile
18. Last year’s Cyber Monday generated over $750 million in sales through mobile devices. Source: National Retail Federation Via Digby
19. Mentioning your location in mobile ads can increase your reply rate by a stunning 200%. Source: AnchorMobile
20. There are about 6.7 BILLION mobile accounts in existence. Source: Communities Dominate.
21. 60% of all people who are alive on this planet right now have a mobile account and own at least one phone. Source: Communities Dominate.
22. 83% of all phones currently in use have cameras in them. Source: Communities Dominate.
23. There are 5 cellphones for every DVD player in existence. Source: Communities Dominate.
24. The average person looks at their phone’s news alerts 6 times per day. Source: Communities Dominate.
25. 100% of all smart phones have text messaging built into them. Source: Communities Dominate

70% of all mobile searches result in action (buying, calling) within one hour

For Facts 26-50 see http://youtu.be/CPLBnwikKlg

For Facts 51-75 see http://youtu.be/L-oHhAbG2tQ

http://ausmobile.net.au/
https://www.facebook.com/MobileWebsitesAustralia